Playful interiors: colour, form and the courage to try

Playful interiors are about daring to play with colour, form and expression, whatever the room.
It is about creating spaces that feel lively, inspiring and full of personality, from the hallway that greets your guests to the bathroom given an unexpected twist.

At Brittfurn, we see playful wallpaper as the heart of a home with character.
With the right pattern and colour, walls can tell stories, spark curiosity or create calm, whether in the children's room, the living room or the kitchen.
It is about giving the imagination room, and allowing your interior to surprise.

The story behind playful design

Playful design has its roots in artistic freedom, in the desire to break the mould and create joy through colour and form.
During the 20th century, design houses such as Cole & Son and Osborne & Little began exploring exactly this idea, with wallpapers that sparked the imagination and brought warmth to the home.

Today, playful design is about balance: between expression and harmony, between the playful and the sophisticated.
It is a style in which children and adults alike feel at home.

Hallmarks of the playful style

• Motifs with a story: animals, nature, fairy tales, graphic patterns or unexpected shapes that spark curiosity.                                                                                                       

• Colour with feeling: pastels, muted tones or accent colours that bring energy.                                                                                                                                                          
• Texture and structure: matt surfaces, subtle texture or glossy finishes – contrasts that bring the room to life.                                                                                                                                          

• Timelessness: works just as well in the children's room as in the hallway, bathroom or living room.

How to capture the feeling

Choose wallpapers that express joy – perhaps butterflies in the hallway, geometric patterns in the bathroom or bold shapes in a creative corner.
Pair them with natural materials such as wood, linen or rattan to create balance.

Playfulness is not only about play – it is about an interior that makes you smile.

Read our guide to combining colours and patterns in a playful interior.

👉 A guide to working with colour and pattern in a playful interior